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Wednesday, November 26, 2025How Working Together Makes the Season More Meaningful
The holiday season is a make-or-break time for many small businesses. Shoppers are ready to spend, but they’re also pulled in countless directions—online sales, big-box discounts, and time constraints that make convenience one of the biggest factors in their spending. The best way to rise above the noise isn’t to shout louder, it’s to link arms with your neighbors; maybe even your competitors (hear us out). Collaboration is one of the most powerful tools a small business can use at this time of year, and
Thursday, October 30, 2025Small Business Season: Every Purchase has a Purpose
FOR IMMEDIATE RELEASE Van Buren Chamber of Commerce Launches 2025 Small Business Season Van Buren, November 1, 2025 — The Van Buren Chamber of Commerce proudly announces the launch of its 2025 Small Business Season, a community-wide initiative celebrating the businesses that keep the local economy thriving. Running from November 1 through December 31, this year’s campaign carries the powerful message: Every Purchase Has a Purpose. “Every time you choose to shop or dine local, you’re buying more than a
Tuesday, August 05, 2025Lights, Camera, Traction: A Modern Playbook for Small Business Video Marketing
The average consumer scrolls faster than ever, barely flinching before passing over posts, images, and even text-heavy ads. In that restless digital current, video stands still—commanding attention, telling stories, and moving people to act. For small business owners navigating the noisy world of modern marketing, video isn’t just a tool—it’s a necessity that bridges the gap between visibility and engagement. When done right, it doesn’t just showcase a product; it builds trust, cultivates loyalty, and
Thursday, July 10, 2025Stretching Every Dollar: Smart Moves for High-Impact, Low-Cost Marketing
Building a strong marketing plan doesn't have to mean bleeding your budget dry. In fact, some of the sharpest strategies out there come from businesses that had to get scrappy from the start. When money’s tight, creativity becomes the best currency, and every campaign decision starts carrying more weight. The goal isn’t to cut corners—it’s to work smarter with what’s already within reach, and sometimes that means embracing the constraints. Lean Into What’s Already Working Before diving into anything
Thursday, May 08, 2025How Business Owners Can Bring in the Right Professionals to Fuel Sales and Marketing Growth
You don’t need a lecture about wearing too many hats. If you’re a business owner, you already know that every day feels like a collision between spreadsheets, Slack notifications, client demands, and the constant whisper of sales goals you haven't hit yet. Somewhere in there, someone told you to "scale," whatever that means this week. But whether you’re running a scrappy startup or steering a mid-sized firm with too many moving parts, the truth is the same—eventually, you’ll need help. And not just any
Friday, December 06, 2024The CTA, BOI and FinCEN: What Does this Mean for Van Buren, AR Businesses?
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. As of today, 12/05/2024, Van Buren, AR business owners have 26 calendar days(or 19 business days) left to file their Beneficial Ownership Information (BOI) report with FinCEN. 1. Determine if Your Business Must File. A “reporting company” is any small business, corporation, or LLC that is registered with the state, unless exempt. Exemptions apply to
Thursday, September 05, 2024Transform Your Marketing Game: The Essential AI Tools You Need
In today’s fast-paced digital landscape, staying ahead in marketing requires more than creativity and hard work; it demands intelligence—artificial intelligence, to be precise. Utilizing AI for marketing promises not just enhanced efficiency but also unprecedented levels of personalization and effectiveness, setting you leaps and bounds ahead of your competition. From predictive analytics and customer segmentation to real-time trend analysis and content optimization, AI has become the cornerstone of
