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Monday, December 22, 20258 Ways to Bring in Revenue
It’s almost Christmas and we’re in the home stretch to catch those last-minute shoppers, diners, and spenders. But how do you do it without sounding desperate.One word—help.No, we’re not talking about you bringing in more help (that’s a you question). We’re pointing out that people who aren’t finished with their list are now feeling the panic. And that’s when you can step in and make their lives easier.They’ll be relieved and will also remember how helpful you were when they were in the weeds.Plus,
Thursday, December 18, 2025Turn Holiday Foot Traffic Into Real Loyalty
Small Business Season brings a beautiful rush or familiar faces and new customers. Your business is abuzz with activity and you’re doing the hard work. You’re showing up. And yet, you could be leaving opportunity on the table simply because life gets busy and marketing gets…well, pushed to the corner like a forgotten present in the back of the closet. hat’s why when it comes to marketing, you need to go for the low-hanging fruit, the easy wins. Many businesses rely heavily on their email lists and that’s
Friday, November 14, 2025The Dapper Distinction Award
Deadline to apply is March 31, 2026. Applications can be found here.
Tuesday, August 05, 2025Lights, Camera, Traction: A Modern Playbook for Small Business Video Marketing
The average consumer scrolls faster than ever, barely flinching before passing over posts, images, and even text-heavy ads. In that restless digital current, video stands still—commanding attention, telling stories, and moving people to act. For small business owners navigating the noisy world of modern marketing, video isn’t just a tool—it’s a necessity that bridges the gap between visibility and engagement. When done right, it doesn’t just showcase a product; it builds trust, cultivates loyalty, and
Thursday, July 10, 2025Stretching Every Dollar: Smart Moves for High-Impact, Low-Cost Marketing
Building a strong marketing plan doesn't have to mean bleeding your budget dry. In fact, some of the sharpest strategies out there come from businesses that had to get scrappy from the start. When money’s tight, creativity becomes the best currency, and every campaign decision starts carrying more weight. The goal isn’t to cut corners—it’s to work smarter with what’s already within reach, and sometimes that means embracing the constraints. Lean Into What’s Already Working Before diving into anything
Thursday, May 08, 2025How Business Owners Can Bring in the Right Professionals to Fuel Sales and Marketing Growth
You don’t need a lecture about wearing too many hats. If you’re a business owner, you already know that every day feels like a collision between spreadsheets, Slack notifications, client demands, and the constant whisper of sales goals you haven't hit yet. Somewhere in there, someone told you to "scale," whatever that means this week. But whether you’re running a scrappy startup or steering a mid-sized firm with too many moving parts, the truth is the same—eventually, you’ll need help. And not just any
Friday, December 06, 2024The CTA, BOI and FinCEN: What Does this Mean for Van Buren, AR Businesses?
The Corporate Transparency Act may require certain U.S. companies to disclose beneficial ownership information to FinCEN to combat financial crimes. As of today, 12/05/2024, Van Buren, AR business owners have 26 calendar days(or 19 business days) left to file their Beneficial Ownership Information (BOI) report with FinCEN. 1. Determine if Your Business Must File. A “reporting company” is any small business, corporation, or LLC that is registered with the state, unless exempt. Exemptions apply to
Thursday, September 05, 2024Transform Your Marketing Game: The Essential AI Tools You Need
In today’s fast-paced digital landscape, staying ahead in marketing requires more than creativity and hard work; it demands intelligence—artificial intelligence, to be precise. Utilizing AI for marketing promises not just enhanced efficiency but also unprecedented levels of personalization and effectiveness, setting you leaps and bounds ahead of your competition. From predictive analytics and customer segmentation to real-time trend analysis and content optimization, AI has become the cornerstone of
